Master of Management (Marketing)

2 years full-time, Parkville — Domestic and International students. CRICOS code: 064496G

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Course Description

This program provides foundational business training and specialist training in marketing.

You will have the opportunity to develop your skills and understanding in a range of areas including:

  • marketing strategy
  • consumer behaviour
  • relationship marketing
  • branding
  • international marketing

Have a question? Make an enquiry

Learn from the best: #1 in Australia and #15 in the world for business and management studies, including Marketing

QS World University Rankings by Subject 2016

HOW WILL YOU LEARN?

Besides lectures and classroom-based tutorials, you will also take part in:

Part-time study options available for domestic students. 

WHO IS IT FOR?

This program is ideal for students holding undergraduate degrees in areas outside of commerce whose goal may be to assume a managerial position in the marketing and communications field. The program is also suited to commerce students who wish to add marketing to their portfolio.

If you have previously studied Marketing at undergraduate level you may be better suited to our Master of Commerce (Marketing) program. 

Job outlook: Advertising and Marketing Professionals are in demand with growth in the sector expected to increase by over 20%

(joboutlook.gov.au, 2014-2019)

WHERE WILL IT TAKE ME? 

Kenneth Lew
Kenneth Lew, Graduated: 2013, SEM Campaign Analyst at Found Digital
Alyssa Ramage
Alyssa Ramage, Graduated: 2013, Assistant Brand Manager at L’Oreal, Australia

Next : See what subjects you’ll be studying

Application Deadlines

For Semester 1 (February): 31 October

For Semester 2 (July): 30 April 

Apply Now